HOW IT ALL STARTED…
In the Summer of 2016 Amaya came to her mother, Ameenah Muhammad-Diggins, and complained that all of the Hijab companies cater to adults and there was not a brand specifically for young girls between ages 8-15.
Amaya wanted to create a company that would help girls feel special in Hijab and confident in their Islamic Identity.
SO SHE CAME UP WITH THE IDEA TO…
start a Hijab brand for girls her age after getting frustrated that her scarves were too big and bulky.
Amaya Diggins is a determined and energetic 10 year old. She is very clear on her vision to help millions for girls like her feel pretty and confident in Hijab. Amaya chose the name for her company and created the concept for the logo. Additionally Amaya chooses the fabric and has all of her ideas for modest clothing and even photo shoot ideas ready to execute. When not dreaming of changing the world, Amaya enjoys riding horses and reading.